We?ve learned that folks have two
primary fears when they buy a car:
? They?re afraid of paying too much
? And they?re afraid of being mistreated
Unfortunately, most people assume that
they can?t get a great price and be treated well at the same dealership. At
Planet Chrysler Jeep Dodge, you get both. Here?s how:
Conventional dealerships are either
high volume high pressure stores that treat you poorly but make less per unit
or alternatively, they are the smaller customer service focused stores which
need to charge more but treat you better to justify the price difference.
Planet is quite a lot different. We
slash the biggest expense in auto retail (advertising) and rely on raving
customers to spread the word and to come back for more. Now we sell large
volumes, with a small expense structure, and we never forgot how to offer an
experience unlike the typical dealership.
On our Planet, we
promise a great price and a great experience.
What’s
YOUR horror story? We
hear them all the time:
“The
numbers changed a lot from what they told me
over the phone.”
“The salesperson could care less about
my wants and needs, he tried to get me to buy
anything.”
“By the time I got there the car was supposedly
sold.”
“The manager was a condescending jerk.”
“The price was good but then they killed
me on my trade.”
“I didn’t even get out of my car
before I was practically tackled.”
“As a woman, I walked in alone and it
took me a half hour to get helped.”
“I had a small problem with the car and
they wouldn’t help me a week later.”
“I love the car but I would never ever
go back to that dealership again.”
